We've run hundreds of social media experiments for clients.
Each industry, business, customer and problem type is unique, and we take that into consideration as we help clients craft social strategies.
Some businesses truly just need pulse posting, to be legit and alive when prospects check up on them, while others need the ability to convert leads right on social platforms.
We use social media in the context of the larger digital marketing strategy, experimenting with changes to drive action toward business goals.