Unless you've already invested a ton of time and effort into tying feelings and experiences to a specific symbol (your logo), just having that logo isn't enough.
Your brand's identity needs to be a connected experience that flows through every step of the journeys that customers, prospects, and John Q. Public take with you.
It's not just a symbol. It's an aesthetic that evokes a feeling. It's a tone that you speak in. It's the science behind the colors and fonts you choose and when you use them.
Whether you're intentionally controlling that narrative or not, it's already saying something to anyone who comes in contact with it. What is your brand identity saying?
Let's talk about identity.
Our team is made up of designers AND strategists, giving us the ability to see beyond the design canvas. We're experienced in designing brand identities but also in implementing and using them in marketing strategies, which gives us even more insight into what's needed for success.
We know, from experience, that this brand is going to need to be applied to your website, social artwork, literature, email signatures, signage, interior artwork, videos, and everything else that is part of the experience people have with your business. We give the creation of this identity the time and attention it deserves, choosing to do it right in the beginning.
Schedule your Intro Call with our team.
Let's talk about your project!
