Have you witnessed greatness?  Have you listened to a song that gave you goosebumps?  Have you watched in awe as an athlete on a streak who performs at inhuman levels?  Have you ever walked away from a situation and just thought "nailed it"?  We've all...

How many connections do you get with a customer?  It's more than you realize, and every single one of them matters.   How did they find you?  What steps did they take?  When and how did they begin to connect with you?   Once they found you, what did...